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Published at 25th of December 2023 05:18:28 AM


Chapter 269: [Buy a house and get gold! 】

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Chapter 269【Buy a house and get gold! 】

After all, the trip to the United States only cost 10 million U.S. dollars. The acquisition of the Ritz-Carlton Hotel in Boston cost 9 million U.S. dollars, leaving 1 million U.S. dollars for the Star Hotel Management Company as start-up capital.

Wu Guangyao’s task for Charles is to manage the Ritz-Carlton Hotel in Boston, and at the same time bring out a super hotel management team for the Star Hotel Management Company; three years later, he will be able to cultivate Stars on Hong Kong Island. Own hotel brand-Shangri-La Hotel, and establish a Ritz-Carlton Hotel on Hong Kong Island.

At the moment of glory, Wu Guangyao yearned for that time!

"BOSS, if you only manage a Ritz-Carlton hotel, then the size of the management team you mentioned will waste two years of your salary. I have a suggestion. The mid-range hotel in the United States, the Holiday Hotel, has developed rapidly in recent years. And take the lead in introducing the "franchise management" model; I am wondering whether we can buy the brand use rights of the "Holiday Hotel" and also establish a few mid-range hotels in the United States. In this way, after three years, Xingyao will have more professional The hotel management team is enough to operate two high-end hotels on Hong Kong Island." Charles suggested.

Wu Guangyao felt very good when he heard it!

Holiday Hotel, Wu Guangyao naturally knew that he had copied their founder’s ‘commitment loan method’ and established a Metro retail chain in London!

Holiday Hotel is positioned at mid-price and high-standard services; it was established in 1952. At that time, there were almost no mid-price hotels in the market, and the success of the Holiday Inn was logical.

And his founder, Mr. Wilson, was the first to introduce franchising into the hotel industry, and the industry commented that he “changed the history of the world’s hotel industry”.

"Yes, I can invest at any time, as long as you bring me the team!" Wu Guangyao said.

"Boss, please rest assured, I will prove to you that I am worthy of your contribution!" Charles said solemnly.

Wu Guangyao returned to Hong Kong Island, but did not take away all his private advisory team, leaving behind financial consultant Morse and M&A consultant Jonathan to assist Charles in his work for the time being.

The acquired hotel naturally needs to calm people's hearts and make the management more perfect.

Wu Guangyao also put forward several opinions: First, place condoms in hotel rooms; second, improve the degree of electricalization; third, increase public facilities, such as gyms. (The protagonist is only speaking from the perspective of a future customer. Experience)

Returning to Hong Kong Island, it is already early July.

"Boss, the house has been unable to sell recently. On average, only two or three houses can be sold a day!" The soldier said in a dull tone to Wu Guangyao.

"How many suites of Cheung Kong Holdings still have not been sold?"

Of course, Wu Guangyao knows that something like this will happen sooner or later this year, because the supply of real estate on Hong Kong Island exceeds demand!

At this time, buying a house on Hong Kong Island is not easy; it takes a family and four labors before it is possible to buy a house with a loan.

In other words, if you are just a couple, you basically cannot afford it, you must have the support of your parents and a certain amount of savings.

"There are still 385 sets in the third phase of Capital City (1900 sets in total), and 590 sets in Sham Shui Wa (1600 sets in total)." Xiu Yanbing said, he is in charge of administration and sales. If such things happen, he has certain responsibilities, but There is no other way; recently there have been a lot fewer people coming to see the house. Some people come to see it and leave as soon as the price is heard.

Wu Guangyao listened and started thinking about countermeasures!

Judging from the current situation, the housing price/land price should be about to plummet; if there are close to 1,000 units left, it is a great loss.

Even if housing prices start to pick up in 1959, they will never return to this price within three years; as a developer, you must never keep your house in your hands for five years, because funds are only worthwhile when they flow.

"You are like this, put the slogan, "The last 100 sets, buy a house and get gold, first-come, first-served!" We sell it at a 15% discount, which is a discount with gold!" Wu Guangyao said.

These two real estates have always been sold at a 5% discount, Wu Guangyao decided to reduce another discount; of course, this discount is based on the same value of gold and returned to the customer.

In this way, there is no need to slogan 15% off, which is easy to cause confusion!

Xiu Yanbing, as the person in charge of long-term sales, immediately knew the classic of this slogan!

First of all, there are only 100 houses, it will make people feel a sense of urgency, and think that the house will increase in price, everyone is buying;

Secondly, buying a house to get gold is very attractive. What is gold? Gold is a omnipotent thing. Many families on Hong Kong Island do not have the habit of saving money. They all like to save gold;

Finally, that is first-come, first-served, and it is easy for a consciousness to be in charge of a person's mind.

"Okay, I'll do it right away!" Xiu Yanbing said happily.

It’s not that these subordinates can’t think of a better way, but they don’t have the right to decide to sell at 15% off!

"Remember, these houses must be sold quickly, and they must not be rotten in your hands; if you think about it, what is the reason for the failure to sell, it must be an oversupply. So, it's dangerous! "Wu Guangyao reminded.

Xiu Yanbing finally knew the seriousness of the problem, and nodded fiercely, turned and left to execute it!

Wu Guangyao was thinking about the Changjiang Center commercial complex, so after Cheung Kong Holdings finished the matter, he planned to go to Tsim Sha Tsui to check the progress.

No matter what your status is, no matter how rich you are, in this era, as long as you want to go from the island to Tsim Sha Tsui, Kowloon, then you can only take the Star Ferry.

Sky Star Ferry belongs to Wharf, and Wharf is the company reserved by Wu Guangyao, so every time you take the Sky Star Ferry, you feel like taking your own company ferry.

3 cents per person, Wu Guangyao and his party of seven will have to pay 2 ha and 1 cent; don’t look at the money, but it can’t hold back the number of people traveling between the two sides of the strait every day.

On the Star Ferry, Wu Guangyao could see the land in the center of the Yangtze River from a long distance, and there were many machinery and workers busy on it.

"This year, many people came from the opposite side. Have we, Cheung Kong Industrial, do something for them?" Wu Guangyao looked at the land in the center of the Yangtze River and said casually.

"Yes, four construction sites have digested one or two hundred people, and there is nothing more." Li Xing said.

"Well, I can do what I can, after all, my personal ability is limited!" Wu Guangyao sighed.

When Wu Guangyao came to the Yangtze River Center construction site, Chen Cheng, the person in charge of the Hong Kong Island Construction, was also there, and he happened to accompany Wu Guangyao to inspect.

The whole construction site feels busy. You must know the day and night construction mode that the Yangtze River Center still adopts. Otherwise, if you want to build it in four years, there is definitely no hope.

There are also many foreigners on the construction site. They usually carry the drawings and interpret them with them. These are American engineers, there are more than a dozen of them, and Yangtze River Industrial has specially equipped them with interpreters.

"Report the employment situation!" Wu Guangyao said to Chen Cheng.

"Yes, boss! The Cheung Kong Industrial site employed a total of 1,350 site workers, of which more than 300 were workers from Hong Kong Island First Construction, and the rest were technicians and laborers brought by various contractors (contractors). There are a total of 1,150 site workers, and then according to the boss's instructions, among the people who fled from the opposite side, 200 people were selected and arranged to be assigned to the contractors to work hard." Chen Cheng replied earnestly.

Wu Guangyao nodded, and it was really touching!

In the nine years since the establishment of Cheung Kong, the initial capital is 4 million Hong Kong dollars, and the total profit should be around 130 million (when the house is basically sold), and 70% of the profit is invested here;

The land of Guangyang Yangtze River Center is worth more than 22 million Hong Kong dollars, plus the estimated construction cost of 70 million, so the Yangtze River Center has invested close to 100 million.

The remaining assets of the Yangtze River is also a Universal Building, and about 30 million in cash (when the house is basically sold).

At this moment, Wu Guangyao's heart is fascinating, as if he is in the center of the Yangtze River in the future.

This project will only collect rent in the future, which will be very profitable;

Although this project has spent a lot of energy in Cheung Kong, it is definitely a milestone for Cheung Kong.

(End of this chapter)




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