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Published at 25th of December 2023 05:16:07 AM


Chapter 353: [Wei Shui Xiangjiang! ] (3,500 words for a monthly pass!)

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Chapter 353【Wei Shui Xiangjiang! ] (3,500 words for a monthly pass!)

On June 18, the Yangtze River Cinema, located in the commercial complex of the Yangtze River Center in Tsim Sha Tsui, finally opened in the hope of the people of Hong Kong Island.

"Beautiful boys, how many? Let's watch it?"

"At ten o'clock in the morning, 2 people, "Hua Tian Wrong"!"

"Okay, popcorn, coke ambassador?"

"Hey, one popcorn, two coke!"

Young people looking at their girlfriends will naturally not be stingy and only watch movies and don’t buy snacks. Wouldn’t it mean that they have no face;

Ma Zi hasn’t gotten it done yet, just so stingy, it’s a question of success!

Starting at 8:30 in the morning, at the big bar of the cinema, four or five male and female employees are busy selling tickets, selling popcorn, coke, and sprite.

Although the company had been prepared for a long time, in anticipation of the popularity of the opening day, it deliberately temporarily seconded employees to the Changjiang Center Commercial Management Center;

But when it comes to the actual situation, everyone still sighs how there are so many people today.

At this time, Wu Guangyao and Chen Ping were in a corner, inspecting their work;

Because it is the first day of business, this cinema model is also the first to be implemented in Asia;

Wu Guangyao is also more curious, how well do people in this era accept advanced European and American concepts?

At the end of the first movie, a reporter from the Eastern News Agency stepped forward to interview the public watching the movie;

Not surprisingly, this high-end decoration layout, advanced projection tools, and enthusiastic service attitude have been unanimously recognized by everyone!

Does dating a girlfriend smell good? Is it not fragrant to gather with boyfriend? Does it smell good with your family?

Importantly, the fare is almost the same as outside!

Some citizens who have not bought Coke or the like are actually beginning to worry whether the Yangtze River Cinema will lose money;

Some citizens who bought Coke and popcorn dispelled the idea of ​​slaughtering customers on the Yangtze River Cinema Line at first;

It seems understandable that snacks are a bit more expensive in such a luxurious movie theater!

Beverages in nightclubs are not expensive, too expensive, but the men are still rushing to get slaughtered!

"Manager Chen, what is your opinion on the next development of the Yangtze River Cinema?" Wu Guangyao asked.

For a commercial entity like the Yangtze River Center, Wu Guangyao expects that he can own three or four (including the Wharf) on Hong Kong Island;

But if there are only three or four of the Yangtze River Cinemas, wouldn’t it be that others would make others laugh at themselves;

But now that the route of the Yangtze River Cinema Line to take multiple theaters has been determined, it is naturally subject to many restrictions, and location selection is a big trouble;

Unlike other movie theaters, you can open any property you want.

Chen Ping is a management talent who has drunk foreign ink, and Wu Guangyao specially asked him to lead the team to visit Europe and the United States in order to expand the company's vision.

Chen Ping said: “The current goal of the Yangtze River Cinema is to digest this cinema. If a multi-hall cinema is to be opened in the future, the location will naturally be more troublesome, but I already have several goals.”

Wu Guangyao heard that Chen Ping actually had a goal, and curiously said: "Oh, tell me!"

"The Lane Crawford Department Store owned by the owner currently has four stores. Each store is an independent five-story commercial building. I have visited and found that Lane Crawford Department Store actually uses only three to four floors, and there are five full commercial buildings. Floor. You only need to lease the top floor from them and decorate it into the Yangtze River Theater. In this way, department stores and movie theaters can even use each other to form an advantage of complementary customer sources."

Wu Guangyao heard it, and suddenly felt that the plan was feasible!

Lian Crawford Department Store is equivalent to a high-end shopping mall. The movie theater is opened in the shopping mall and will be widely used in later generations.

Wu Guangyao said: "Good! Go and talk to President Lane Crawford by yourself and see how to do it!"

Chen Ping said: "Yes, boss! I will wait for the formalities here, and then I will consider opening the next Yangtze River Cinema."

Wu Guangyao nodded, and these trivial matters should be handled by his hands;

I have too many careers, it is impossible to complete everything personally.

"Yes, do what you want!"

Although the Yangtze River Cinemas is currently divided into 50-50 with the production companies, it is because it is just entering the industry, which gives these production companies a bit of sweetness;

When    develops into the overlord of Hong Kong Island’s theaters, the share with the production company will naturally not be five to five points, and it will certainly increase the share by a few percentage points appropriately.

As far as Wu Guangyao knows, the ratio of the future generations of cinemas and production companies should be about 5.7 to 4.3, which is quite good.

In the early morning of the next day, yesterday’s data from the Yangtze River Cinema had been delivered to Wu Guangyao’s office.

Looking at Chen Ping’s eyes slightly swelling, Wu Guangyao knew that at least he worked overtime until early in the morning last night.

But this kind of thing, as a boss, naturally will not say, pay attention to words such as body!

Since you have chosen this job, you should sacrifice occasionally.

Furthermore, as a leader, with a huge salary, if you don’t treat the company as your own business;

Then how can Wu Guangyao feel relieved to hand over a company to him!

Wu Guangyao opened the statistical table and looked at it seriously.

The data is very careful. In this era without computers, doing data statistics is a very important task.

There are 6,020 people watching movies throughout the day, which is a very high attendance rate!

The business hours of Changjiang Center Shopping Mall are from 8:30 in the morning to 10:00 in the evening, and the business hours are 13.5 hours in total;

According to the calculation of a movie for two hours, the Yangtze River Cinema line usually has five shows in one movie hall a day;

And the Yangtze River Cinema has three 500-seat halls, two 280-seat halls, and a full seat is 2060 people;

According to five screenings a day, the Yangtze River Cinema can accommodate 10,300 people watching the movie a day.

The total number of movie viewers is 6020 per day, and the attendance rate has reached 60%;

The attendance rate is the attendance rate of one day, not the attendance rate of one game;

After all, there is a peak time for watching movies, so the attendance rate of each show is different.

Hong Kong Island has a total of just over 3 million people. Yesterday, the Yangtze River Theater in the Yangtze River Center actually received 6,000 people, which is a huge proportion.

Of course, considering the opening, a lot of pre-promotion activities have been done, so there is such a result!

In any case, the Yangtze River Cinema in the Yangtze River Center is a cinema chain that reaches more than a dozen other companies.

After watching the number of viewers, Wu Guangyao's face was already full of smiles, which made Chen Ping a sigh of relief.

Next, Wu Guangyao looks at the sale of snacks!

A total of 1030 pieces of popcorn, 1856 pieces of Coke and 1,292 pieces of Sprite were sold yesterday;

Good guys, the total turnover of snacks is as high as 2089 Hong Kong dollars, accounting for about 17% of the total turnover;

But if you count the profit, it probably accounts for about 30% of the total profit.

Of course, there will be marketing activities on the first day, but coupons will be given. The next time you watch the movie, you will get popcorn or drink coupons, so there is no activity fee on the first day.

"A good start! To be honest, I am still worried about whether our theater line is a bit ahead. I didn't expect this attendance rate to be so high!" Wu Guangyao sighed with relief.

Indeed, a cinema that can accommodate tens of thousands of people watching movies in one day is basically the largest cinema chain in Asia;

Such a large-scale theater, coupled with the intensity of publicity, if it fails, it will obviously be a joke.

Chen Ping said with a smile: "The main reason is that this cinema line is located in the Yangtze River Center commercial complex. At present, the daily passenger flow of the Yangtze River Center Shopping Plaza has reached more than 20,000 people (about 40% of tourists), so the Yangtze River Cinema Line has a sufficient source of tourists. ; In addition, this publicity activity has been carried out for half a month, so the attendance rate of 60% is indeed very high."

Wu Guangyao nodded, it is impossible to maintain an attendance rate of 60%;

The scale of the design of the Yangtze River Cinema Line is designed according to the scale of the next few decades.

In the 1960s and 1970s, it was able to maintain more than 30%, and the weekend stayed above 40%, which is quite an achievement!

Baiyou Group President Fu Hongru and Lane Crawford President William, the two came to Lin Yueru’s office together, Wu Guangyao happened to be there, presumably the two came to Wu Guangyao on purpose.

"Chairman, boss!" "BOSS!"

Wu Guangyao nodded and motioned for the two to sit down. Lin Yueru’s female secretary poured a cup of tea for them.

Lian Crawford President Mark was originally an executive of Lane Crawford. After leading Lane Crawford Department Store for a period of time, Fu Hongru recommended him to Lin Yueru and Wu Guangyao.

Wu Guangyao immediately agreed that the proportion of foreigners in his own company is very high;

And you don’t have much distinction between Chinese and foreign, as long as you have the ability and loyalty, you can be promoted.

"Let's talk, what's the matter?" Wu Guangyao said.

"Boss, President Mark has a copy of Lane Crawford's development plan. I think it's not bad, so I plan to let you take it!" Fu Hongru handed over two documents, Wu Guangyao and Lin Yueru each.

And Lane Crawford’s president Mark looked at Wu Guangyao with hopeful eyes, hoping that his plan would be adopted.

Wu Guangyao looked at the two people so seriously, naturally.

It turned out to be an acquisition plan, which recorded the details of two Chinese-owned department stores-Dah Sing Department Store and Zhonghua Department Store;

These two department stores are one of the four largest Chinese-owned department stores on Hong Kong Island, second only to the existence of Sincere Department Store and Wing On Department Store;

Mark has worked in Lane Crawford for almost ten years, so he knows Hong Kong Island Department Store well;

The probability of being acquired by Sincere Department Store and Yongan Department Store is very small, so they took two department stores second only to them.

Lane Crawford is a high-end department store, and is the first choice for the upper class and middle class on Hong Kong Island;

Since Mark wants to acquire two department stores, Daxin and Zhonghua, he naturally wants to participate in the middle and low-end department stores.

The department store industry on Hong Kong Island has become a military powerhouse. In 1960, Dongying Dafan Department Store had been registered on Hong Kong Island, but the choice was to open it with the Zhang Zhushan family.

Presumably Mark also saw the development prospects of Hong Kong Island Department Store. In addition, Wu Guangyao is a well-known Hong Kong Island rich and world-class rich man. Naturally, he will adopt this large-scale acquisition of other department stores to strengthen Dalian Carver. Resist the impact of foreign capital.

"This plan passed!"

Wu Guangyao did not hesitate to agree after reading it!

Baiyou Group’s annual profit has reached 23 million Hong Kong dollars. It is also a giant company on Hong Kong Island. It is natural to acquire a company of this size.

The joy of the two people is not expressed in words, and they know how good the boss is!

Wu Guangyao suddenly thought of something, and said: "Wait a minute, I have one more thing for you to do!"

Fu Hongru and Mark just got up and sat down quickly.

"Boss, say you!"

Wu Guangyao said: "The Lane Crawford Antiques Co., Ltd. was established through Lane Crawford. Every time there is a bit of wind and rain on Hong Kong Island, some people panic and want to cash out all their possessions and go abroad to become second-class citizens; we set up Antique companies must have development prospects. The antique companies belong to Lane Crawford, because Lane Crawford has this experience in doing department stores. Antique trading is also one of them, so it's natural to talk about it."

After hearing this, the two naturally had no opinion, and one after another offered their own flattery!

After Lane Crawford was acquired by Baiyou Group, in addition to operating high-end consumer products, it also increased the sales of jewelry and cosmetics;

In the retail industry on Hong Kong Island for a while, Weishui Xiangjiang.

Wu Guangyao uses Lane Crawford to open an antique shop, which is naturally convenient for him;

After all, if the antiques in your hand are realized, or you want to buy any antiques, you can get convenience.

As a traveler, he naturally knows the value of these antiques in the future, and the room for appreciation is very large, comparable to the real estate industry.

The two people who received three big tasks in one breath, left the office happily, ready to go for a big job.

(End of this chapter)




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