Chapter 545
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Wangting entertainment downstairs there is a full season hotel, but Wang Yunxi still came to discuss the cultural company to arrange to Pudong Shangri La.
Pujiang building with the lowest room membership price is still 970 nights, highlighting a big budget.
Wang Yan got off the plane, and before he could change his clothes, he went straight to Shangri La.
On the way, I suddenly received a call from Chuxin.
"Wang Wang, why didn't you wait for me to pick you up?"
Wang Yan was stunned and quickly found the blind spot: "eh, how do you know I'm here?"
"Hee hee! I won't tell you! "
Chuxin's happy Jiao laughs and makes the dog's scalp numb.
Mom!
I have spies around me!
I feel that this Shura is special. I'm more and more sad
Wang Baobao's heart was bitter, but he still had to coax: "I'm in a hurry. You wait for me to finish my work and have dinner together."
"Where are you going? It's just that I'm ok. I'll accompany you! "
The little sister didn't see Wang Yan for a long time. She was a bit pestering. Brother dog had no choice but to report his position.
"To the conference room? Copy it
Brother dog sighed, put down those useless thoughts, and went straight to the hotel to find brother Xizi.
Before the interview, Wang Yunxi took the time to report: "the company has already inspected, and now there are only two points left to discuss. One is the proportion of individual studio shares, the other is the degree of resource tilt."
Wang Yan raised eyebrows: "it's hard to talk about it?"
Wang Yunxi nodded: "the other side bit very dead, and insisted on seeing you."
"Well, I'll do it."
Different from Wang Yunxi's solemn and dreary, rich brother seems very relaxed.
Wang Yunxi wondered, "where do you come from?"
"Talk about it. What they want and what I need may not conflict."
Wang Yunxi said, "if you can take her, the rest of Taobao's own platform will be vulnerable to attack, and can give us a good start, but she really wants too much..."
Zhang Dayi's online store Wuxi wardrobe was sold on November 11 last year. Of course, it doesn't matter how much you earn. What matters is the influence and trust of consumers.
Wang Ting entertainment wants to enter this new track, which is exactly what is lacking.
"Ask her to come over and leave Xiao Guan behind. You'll be busy with you."
Wang Yunxi is very busy, signal assistant Xiaoguan to do a good job of service and record, and rush back to the company.
Ten minutes later? Zhang Dayi came.
"Hello, Mr. Wang! Thank you for your time. I'm your fan
When they meet, they take the initiative to stretch out their hands? They bow one after another, and the pace is very urgent.
At the same time, there was no hypocritical surprise on his face: "wow? It turns out that Mr. Wang is so handsome? The debate in the super talk can be stopped... "
Wang Yan's couple didn't make any big business, but after so many years of business, we were able to realize the difficulty of not making a single mistake.
You have not missed every marketing, every spending and every decision since the big stomach King competition.
We had a double 11 last year, and we lost more than 2 million just because of one mistake.
So I think, since you have put so much effort into it, it is worth gambling.
Anyway, live broadcasting may be a trend. It's nothing to gain for a while. We can hold on to it. "
You have a heart
No matter whether it is flattering or not, you really have a solid understanding of Wangting entertainment, which is very rare.
However, the outside world has gone too far with its own myth. What is always good?
Wang Yan shakes his head and smiles with emotion.
"I haven't had any interviews."
"Ah!"
Huang Wei and her husband are stunned. They don't know how to start from here.
However, Wang Yan did not explain any more and nodded his head in affirmation:
"the vigorous development of live broadcasting is a major trend. The combination of e-commerce and live broadcasting has a strong scene empowerment capacity and huge flow cashing potential. It is a good outlet, but it is difficult to do so. You should be prepared carefully."
Huang Wei and her husband are practical. They don't understand at all. They are confused.
Wang Dashao didn't mean to explain any more, so he directly put forward the conditions.
"The company will provide you with live training, team building, financial processing, legal support and other logistics services, and will not interfere in anything else.
You are Taobao merchants for many years. You are the leader and command the team to select, negotiate, prepare and sell products.
In terms of shares, I'll give you 30%.
If you sell your own brand when you live, the profit of the business doesn't need to be shared by the studio.
If I really want to do well, I can pull Ali to invest in the future, and it is not impossible for the studio to be upgraded to a subsidiary and listed separately.
Any questions? "
Dog brother is very aggressive.
Identity, status and resources are too unequal. It's meaningless to say too much. If the conditions are smashed and a cake is drawn, it will be almost the same.The so-called 30% equity of the studio is actually about the same as signing up for the anchor and giving 30% of the gifts.
Huang Wei understood the content of the cooperation, and she was a little tangled.
"Mr. Wang, in fact, we also want to invest part of it ourselves..."
"What do you do with your hundreds of Almighty things?"
"Now we have a team of 100 people serving more than 30 anchors. Next, we will be divided into high and low positions. It is likely that dozens of people will serve a head anchor. Every month, we will spend millions on salary, social security, transportation, Bill brushing, drainage and so on.
The company is not short of money and traffic, but the anchor with rich experience in e-commerce.
So your money doesn't matter. What matters is you.
However, you are not so important that you can talk about more conditions. You have not proved yourself, but we can use the traffic to force out a new Internet celebrity at any time.
Do you understand?
The reason why I am willing to give you a studio quota is to appreciate your feelings, on the other hand, I am optimistic about your tenacity.
Wang Ting from the interior of the anchor, so far there is no room for a studio, relying on the results to spell out.
But you can get the clothing category directly, the flow second guarantee.
So that's it, OK? "
Huang Wei and her husband looked at each other and nodded with difficulty: "good..."
Flow in the hands of others, Taobao resources tilt in the hands of others, of course, only good.
But the conditions are very loose.
The investment is all from Wang Ting's entertainment. As long as she can get 30% of the net profit without delaying the sale of her own clothes, she has found an opportunity in vain.
It's not impossible to go live selling by yourself, but the cost performance is too low.
The more Taobao merchants, the more aware of the importance of flow tilt.
Shops will die if they are not exposed. Why not live broadcasting?
So, that's great.
"Then I won't be polite to you. The contract will be brought in tomorrow morning, and a lawyer will be called in advance to prepare it. All details can be discussed.
After signing the contract, we are a family. If you go on slowly, you will find that there are many opportunities in life, and I am a leader who never let his own people suffer. "
A sprinkling of chicken soup and a painting of pancake make a perfect ending.
Huang Wei and his wife were very excited: "we believe in your character!"
That's true. The people all over the country believe in the justice of Wang Shen.
……
Xiao Guan went to see the couple off. Only Wang Yan and Chu Xin were left in the conference room. Finally, he had a chance to stretch out.
Ah, eh, BAM, BAM, BAM, BAM, BAM, bam!
Miss Chuxin narrowed her eyes to see Wang Yan become a dog from the boss. Her eyes were smiling and her eyes were shining.
Suddenly he began to ask, "Wang Wang, why are you saying different things before and after?"
"Which one?" Wang Yan is a little confused.
"You tell Zhang Dayi that you don't like e-commerce live broadcasting, and you tell Huang Wei that e-commerce live broadcasting has a future Big swindle
"Ah..."
Wang Dashao was dumbfounded and laughed: "it's true to tell Huang Wei and his wife."
What I told Zhang Dayi before was basically perfunctory.
"Why?" After a question came out, she couldn't help but continue, "what is scene empowerment?"
When you are free, you can explain to her one by one.
"You want to, make-up on the spot, clothes on the spot, snacks on the spot Is the attraction much bigger than the picture of Taobao shop?
Previous online shopping, compared with offline shopping, the biggest drawback is that you can't actually experience the attributes of goods.
Now live broadcasting, the anchor can set up a trial scene in person, so that the audience can have a three-dimensional experience.
And they can send barrage communication at any time and communicate in time. "
Chuxin tilted his head and asked, "that's no different from TV shopping. TV shopping can be done as well. Those entrepreneurs who are not good-looking can say that. "
"That's because of the lack of online celebrities!"
Dog brother suddenly became passionate.
"In those days, Chen Zhonghe, the former coach of women's volleyball team, went on TV to sell medicine. Wasn't it still popular?
The so-called traffic realization potential is aimed at net red!
Every time Mi Zi Ling Ya eats and sows, the barrage is full of greedy, calling me to eat too.
My first big stomach King competition, sand sculpture netizens can't afford to eat king crab, so they have learned 10% of the skill of mixing juice.
This is the huge driving effect!
What's more, the fans of wanghong have a strong tendency of dedication. The female anchor and the local tyrant and licking dog are crazy about throwing money.
The male anchor yelled: brothers, let's go!
Fans swarmed in.
What if brother Dagang took that group of iron powder and yelled "buy it for me" instead of rushing it for me?
If brother Dagang uses personal credit endorsement to make sure that what you buy is the lowest price of the whole network?Is it possible that some of them really want to sell, while the others follow the crowd and sell a lot?
Online celebrities have traffic and fans, but there are too few ways to realize them.
If you want a gift, you can't enlarge it.
If the thing sold is really cheap, it is equivalent to making a profit. It is absolutely different.
If you think about it, if the scale is large enough, then there will be capital to further negotiate with the merchants, continue to reduce the cost of shopping, and in turn can promote the scale effect again
This is a perfect closed loop!
The influence of online celebrities and the trust of fans are the preconditions. Taobao provides payment channels and return channels. Businesses can reduce inventory pressure, expand brand awareness and sprint market share in the way of profit sharing.
Finally, fans buy cheap goods, the anchor gets a commission, Taobao gets traffic and service fee, and businesses complete their strategic goals.
The result is a win-win situation.
Only such a business model can support the valuation of Wangting entertainment further!
I reckon that the head anchor in the future will not be a problem to sell 1.8 billion corresponding products a year.
Wang Ting entertainment has dozens of head anchors and hundreds of central anchors, with annual sales of over 100 billion yuan. How many leeks can you cut when you go to the Nasdaq market? "
The dog is in high spirits, and Chuxin's eyes are enchanted.
She couldn't imagine that kind of scene, but Wang Wang was so confident that she was willing to believe it.
"So, in fact, as early as the first big stomach King eating sowing, you already planned today's transformation?"
Σ (°Δ°||︴︴︴︴︴︴︴︴︴︴︴︴︴︴︴||︴︴?!
Dog brother was very ashamed in his heart. He hesitated for half a second between continuing to install Bi and telling the truth, and finally chose the latter.
"Not at all.
I started to think about this issue after Taobao live broadcast sent a cooperation invitation.
Their eating and broadcasting is a hint. I spent a long time thinking about whether live e-commerce can be done and where are the opportunities.
It was after the microblog debate that we decided to go all out to make the best of it. "
At that time, Wang Yan read a large number of economic works every day, thinking about various problems.
It even includes how to make good use of their online celebrity identity and microblog popularity.
There was no flash of light, but a lot of accumulation.
Gradually understand the business logic of e-commerce live broadcast.
From the bottom logic point of view, stars are high-level substitutes for online celebrities, with higher popularity and trust, and easier to negotiate with big name merchants.
It's a pity that they lack a professional team and may not be able to adapt themselves to the sales promotion work.
Otherwise, Wang Yan really wants to sign up for several first-line traffic.
There is feasibility.
Once the box office explodes, director Wang will be the number one figure in the entertainment industry. He can definitely talk about it.
But don't worry.
When Wang Ting entertainment is going on the market to cut foreign leeks, we should enlarge the measures. Maybe we can cut a few Jin more. Isn't it a good idea?
Chu Xin doesn't know what Wang Yan is thinking. Anyway, he worships him like a little fan sister.
"We are the best! Hungry or not? What do you want to eat? It's my treat
With a smile, dog began to swell again.
It will be a long time before Chuxin understands how ridiculous Wang Dashao's "ambition" is today.
Head anchors sell 1.08 billion a year?
What are you doing with me?!
However, no matter what the anticipation is, Wang Yan, who has taken the first step bravely today, is destined to become the big man on the new track.
Moreover, this is not relying on external forces, the dog's real progress.
The future can be expected.
www.novelhall.com , the fastest update of the webnovel!
Please report us if you find any errors so we can fix it asap!
Wangting entertainment downstairs there is a full season hotel, but Wang Yunxi still came to discuss the cultural company to arrange to Pudong Shangri La.
Pujiang building with the lowest room membership price is still 970 nights, highlighting a big budget.
Wang Yan got off the plane, and before he could change his clothes, he went straight to Shangri La.
On the way, I suddenly received a call from Chuxin.
"Wang Wang, why didn't you wait for me to pick you up?"
Wang Yan was stunned and quickly found the blind spot: "eh, how do you know I'm here?"
"Hee hee! I won't tell you! "
Chuxin's happy Jiao laughs and makes the dog's scalp numb.
Mom!
I have spies around me!
I feel that this Shura is special. I'm more and more sad
Wang Baobao's heart was bitter, but he still had to coax: "I'm in a hurry. You wait for me to finish my work and have dinner together."
"Where are you going? It's just that I'm ok. I'll accompany you! "
The little sister didn't see Wang Yan for a long time. She was a bit pestering. Brother dog had no choice but to report his position.
"To the conference room? Copy it
Brother dog sighed, put down those useless thoughts, and went straight to the hotel to find brother Xizi.
Before the interview, Wang Yunxi took the time to report: "the company has already inspected, and now there are only two points left to discuss. One is the proportion of individual studio shares, the other is the degree of resource tilt."
Wang Yan raised eyebrows: "it's hard to talk about it?"
Wang Yunxi nodded: "the other side bit very dead, and insisted on seeing you."
"Well, I'll do it."
Different from Wang Yunxi's solemn and dreary, rich brother seems very relaxed.
Wang Yunxi wondered, "where do you come from?"
"Talk about it. What they want and what I need may not conflict."
Wang Yunxi said, "if you can take her, the rest of Taobao's own platform will be vulnerable to attack, and can give us a good start, but she really wants too much..."
Zhang Dayi's online store Wuxi wardrobe was sold on November 11 last year. Of course, it doesn't matter how much you earn. What matters is the influence and trust of consumers.
Wang Ting entertainment wants to enter this new track, which is exactly what is lacking.
"Ask her to come over and leave Xiao Guan behind. You'll be busy with you."
Wang Yunxi is very busy, signal assistant Xiaoguan to do a good job of service and record, and rush back to the company.
Ten minutes later? Zhang Dayi came.
"Hello, Mr. Wang! Thank you for your time. I'm your fan
When they meet, they take the initiative to stretch out their hands? They bow one after another, and the pace is very urgent.
At the same time, there was no hypocritical surprise on his face: "wow? It turns out that Mr. Wang is so handsome? The debate in the super talk can be stopped... "
Wang Yan's couple didn't make any big business, but after so many years of business, we were able to realize the difficulty of not making a single mistake.
You have not missed every marketing, every spending and every decision since the big stomach King competition.
We had a double 11 last year, and we lost more than 2 million just because of one mistake.
So I think, since you have put so much effort into it, it is worth gambling.
Anyway, live broadcasting may be a trend. It's nothing to gain for a while. We can hold on to it. "
You have a heart
No matter whether it is flattering or not, you really have a solid understanding of Wangting entertainment, which is very rare.
However, the outside world has gone too far with its own myth. What is always good?
Wang Yan shakes his head and smiles with emotion.
"I haven't had any interviews."
"Ah!"
Huang Wei and her husband are stunned. They don't know how to start from here.
However, Wang Yan did not explain any more and nodded his head in affirmation:
"the vigorous development of live broadcasting is a major trend. The combination of e-commerce and live broadcasting has a strong scene empowerment capacity and huge flow cashing potential. It is a good outlet, but it is difficult to do so. You should be prepared carefully."
Huang Wei and her husband are practical. They don't understand at all. They are confused.
Wang Dashao didn't mean to explain any more, so he directly put forward the conditions.
"The company will provide you with live training, team building, financial processing, legal support and other logistics services, and will not interfere in anything else.
You are Taobao merchants for many years. You are the leader and command the team to select, negotiate, prepare and sell products.
In terms of shares, I'll give you 30%.
If you sell your own brand when you live, the profit of the business doesn't need to be shared by the studio.
If I really want to do well, I can pull Ali to invest in the future, and it is not impossible for the studio to be upgraded to a subsidiary and listed separately.
Any questions? "
Dog brother is very aggressive.
Identity, status and resources are too unequal. It's meaningless to say too much. If the conditions are smashed and a cake is drawn, it will be almost the same.The so-called 30% equity of the studio is actually about the same as signing up for the anchor and giving 30% of the gifts.
Huang Wei understood the content of the cooperation, and she was a little tangled.
"Mr. Wang, in fact, we also want to invest part of it ourselves..."
"What do you do with your hundreds of Almighty things?"
"Now we have a team of 100 people serving more than 30 anchors. Next, we will be divided into high and low positions. It is likely that dozens of people will serve a head anchor. Every month, we will spend millions on salary, social security, transportation, Bill brushing, drainage and so on.
The company is not short of money and traffic, but the anchor with rich experience in e-commerce.
So your money doesn't matter. What matters is you.
However, you are not so important that you can talk about more conditions. You have not proved yourself, but we can use the traffic to force out a new Internet celebrity at any time.
Do you understand?
The reason why I am willing to give you a studio quota is to appreciate your feelings, on the other hand, I am optimistic about your tenacity.
Wang Ting from the interior of the anchor, so far there is no room for a studio, relying on the results to spell out.
But you can get the clothing category directly, the flow second guarantee.
So that's it, OK? "
Huang Wei and her husband looked at each other and nodded with difficulty: "good..."
Flow in the hands of others, Taobao resources tilt in the hands of others, of course, only good.
But the conditions are very loose.
The investment is all from Wang Ting's entertainment. As long as she can get 30% of the net profit without delaying the sale of her own clothes, she has found an opportunity in vain.
It's not impossible to go live selling by yourself, but the cost performance is too low.
The more Taobao merchants, the more aware of the importance of flow tilt.
Shops will die if they are not exposed. Why not live broadcasting?
So, that's great.
"Then I won't be polite to you. The contract will be brought in tomorrow morning, and a lawyer will be called in advance to prepare it. All details can be discussed.
After signing the contract, we are a family. If you go on slowly, you will find that there are many opportunities in life, and I am a leader who never let his own people suffer. "
A sprinkling of chicken soup and a painting of pancake make a perfect ending.
Huang Wei and his wife were very excited: "we believe in your character!"
That's true. The people all over the country believe in the justice of Wang Shen.
……
Xiao Guan went to see the couple off. Only Wang Yan and Chu Xin were left in the conference room. Finally, he had a chance to stretch out.
Ah, eh, BAM, BAM, BAM, BAM, BAM, bam!
Miss Chuxin narrowed her eyes to see Wang Yan become a dog from the boss. Her eyes were smiling and her eyes were shining.
Suddenly he began to ask, "Wang Wang, why are you saying different things before and after?"
"Which one?" Wang Yan is a little confused.
"You tell Zhang Dayi that you don't like e-commerce live broadcasting, and you tell Huang Wei that e-commerce live broadcasting has a future Big swindle
"Ah..."
Wang Dashao was dumbfounded and laughed: "it's true to tell Huang Wei and his wife."
What I told Zhang Dayi before was basically perfunctory.
"Why?" After a question came out, she couldn't help but continue, "what is scene empowerment?"
When you are free, you can explain to her one by one.
"You want to, make-up on the spot, clothes on the spot, snacks on the spot Is the attraction much bigger than the picture of Taobao shop?
Previous online shopping, compared with offline shopping, the biggest drawback is that you can't actually experience the attributes of goods.
Now live broadcasting, the anchor can set up a trial scene in person, so that the audience can have a three-dimensional experience.
And they can send barrage communication at any time and communicate in time. "
Chuxin tilted his head and asked, "that's no different from TV shopping. TV shopping can be done as well. Those entrepreneurs who are not good-looking can say that. "
"That's because of the lack of online celebrities!"
Dog brother suddenly became passionate.
"In those days, Chen Zhonghe, the former coach of women's volleyball team, went on TV to sell medicine. Wasn't it still popular?
The so-called traffic realization potential is aimed at net red!
Every time Mi Zi Ling Ya eats and sows, the barrage is full of greedy, calling me to eat too.
My first big stomach King competition, sand sculpture netizens can't afford to eat king crab, so they have learned 10% of the skill of mixing juice.
This is the huge driving effect!
What's more, the fans of wanghong have a strong tendency of dedication. The female anchor and the local tyrant and licking dog are crazy about throwing money.
The male anchor yelled: brothers, let's go!
Fans swarmed in.
What if brother Dagang took that group of iron powder and yelled "buy it for me" instead of rushing it for me?
If brother Dagang uses personal credit endorsement to make sure that what you buy is the lowest price of the whole network?Is it possible that some of them really want to sell, while the others follow the crowd and sell a lot?
Online celebrities have traffic and fans, but there are too few ways to realize them.
If you want a gift, you can't enlarge it.
If the thing sold is really cheap, it is equivalent to making a profit. It is absolutely different.
If you think about it, if the scale is large enough, then there will be capital to further negotiate with the merchants, continue to reduce the cost of shopping, and in turn can promote the scale effect again
This is a perfect closed loop!
The influence of online celebrities and the trust of fans are the preconditions. Taobao provides payment channels and return channels. Businesses can reduce inventory pressure, expand brand awareness and sprint market share in the way of profit sharing.
Finally, fans buy cheap goods, the anchor gets a commission, Taobao gets traffic and service fee, and businesses complete their strategic goals.
The result is a win-win situation.
Only such a business model can support the valuation of Wangting entertainment further!
I reckon that the head anchor in the future will not be a problem to sell 1.8 billion corresponding products a year.
Wang Ting entertainment has dozens of head anchors and hundreds of central anchors, with annual sales of over 100 billion yuan. How many leeks can you cut when you go to the Nasdaq market? "
The dog is in high spirits, and Chuxin's eyes are enchanted.
She couldn't imagine that kind of scene, but Wang Wang was so confident that she was willing to believe it.
"So, in fact, as early as the first big stomach King eating sowing, you already planned today's transformation?"
Σ (°Δ°||︴︴︴︴︴︴︴︴︴︴︴︴︴︴︴||︴︴?!
Dog brother was very ashamed in his heart. He hesitated for half a second between continuing to install Bi and telling the truth, and finally chose the latter.
"Not at all.
I started to think about this issue after Taobao live broadcast sent a cooperation invitation.
Their eating and broadcasting is a hint. I spent a long time thinking about whether live e-commerce can be done and where are the opportunities.
It was after the microblog debate that we decided to go all out to make the best of it. "
At that time, Wang Yan read a large number of economic works every day, thinking about various problems.
It even includes how to make good use of their online celebrity identity and microblog popularity.
There was no flash of light, but a lot of accumulation.
Gradually understand the business logic of e-commerce live broadcast.
From the bottom logic point of view, stars are high-level substitutes for online celebrities, with higher popularity and trust, and easier to negotiate with big name merchants.
It's a pity that they lack a professional team and may not be able to adapt themselves to the sales promotion work.
Otherwise, Wang Yan really wants to sign up for several first-line traffic.
There is feasibility.
Once the box office explodes, director Wang will be the number one figure in the entertainment industry. He can definitely talk about it.
But don't worry.
When Wang Ting entertainment is going on the market to cut foreign leeks, we should enlarge the measures. Maybe we can cut a few Jin more. Isn't it a good idea?
Chu Xin doesn't know what Wang Yan is thinking. Anyway, he worships him like a little fan sister.
"We are the best! Hungry or not? What do you want to eat? It's my treat
With a smile, dog began to swell again.
It will be a long time before Chuxin understands how ridiculous Wang Dashao's "ambition" is today.
Head anchors sell 1.08 billion a year?
What are you doing with me?!
However, no matter what the anticipation is, Wang Yan, who has taken the first step bravely today, is destined to become the big man on the new track.
Moreover, this is not relying on external forces, the dog's real progress.
The future can be expected.
www.novelhall.com , the fastest update of the webnovel!
Wangting entertainment downstairs there is a full season hotel, but Wang Yunxi still came to discuss the cultural company to arrange to Pudong Shangri La. Pujiang building with the lowest room membership price is still 970 nights, highlighting a big budget. Wang Yan got off the plane, and before he could change his clothes, he went straight to Shangri La. On the way, I suddenly received a call from Chuxin. "Wang Wang, why didn't you wait for me to pick you up?" Wang Yan was stunned and quickly found the blind spot: "eh, how do you know I'm here?" "Hee hee! I won't tell you! " Chuxin's happy Jiao laughs and makes the dog's scalp numb. Mom! I have spies around me! I feel that this Shura is special. I'm more and more sad Wang Baobao's heart was bitter, but he still had to coax: "I'm in a hurry. You wait for me to finish my work and have dinner together." "Where are you going? It's just that I'm ok. I'll accompany you! " The little sister didn't see Wang Yan for a long time. She was a bit pestering. Brother dog had no choice but to report his position. "To the conference room? Copy it Brother dog sighed, put down those useless thoughts, and went straight to the hotel to find brother Xizi. Before the interview, Wang Yunxi took the time to report: "the company has already inspected, and now there are only two points left to discuss. One is the proportion of individual studio shares, the other is the degree of resource tilt." Wang Yan raised eyebrows: "it's hard to talk about it?" Wang Yunxi nodded: "the other side bit very dead, and insisted on seeing you." "Well, I'll do it." Different from Wang Yunxi's solemn and dreary, rich brother seems very relaxed. Wang Yunxi wondered, "where do you come from?" "Talk about it. What they want and what I need may not conflict." Wang Yunxi said, "if you can take her, the rest of Taobao's own platform will be vulnerable to attack, and can give us a good start, but she really wants too much..." Zhang Dayi's online store Wuxi wardrobe was sold on November 11 last year. Of course, it doesn't matter how much you earn. What matters is the influence and trust of consumers. Wang Ting entertainment wants to enter this new track, which is exactly what is lacking. "Ask her to come over and leave Xiao Guan behind. You'll be busy with you." Wang Yunxi is very busy, signal assistant Xiaoguan to do a good job of service and record, and rush back to the company. Ten minutes later? Zhang Dayi came. "Hello, Mr. Wang! Thank you for your time. I'm your fan When they meet, they take the initiative to stretch out their hands? They bow one after another, and the pace is very urgent. At the same time, there was no hypocritical surprise on his face: "wow? It turns out that Mr. Wang is so handsome? The debate in the super talk can be stopped... " Wang Yan's couple didn't make any big business, but after so many years of business, we were able to realize the difficulty of not making a single mistake. You have not missed every marketing, every spending and every decision since the big stomach King competition. We had a double 11 last year, and we lost more than 2 million just because of one mistake. So I think, since you have put so much effort into it, it is worth gambling. Anyway, live broadcasting may be a trend. It's nothing to gain for a while. We can hold on to it. " You have a heart No matter whether it is flattering or not, you really have a solid understanding of Wangting entertainment, which is very rare. However, the outside world has gone too far with its own myth. What is always good? Wang Yan shakes his head and smiles with emotion. "I haven't had any interviews." "Ah!" Huang Wei and her husband are stunned. They don't know how to start from here. However, Wang Yan did not explain any more and nodded his head in affirmation: "the vigorous development of live broadcasting is a major trend. The combination of e-commerce and live broadcasting has a strong scene empowerment capacity and huge flow cashing potential. It is a good outlet, but it is difficult to do so. You should be prepared carefully." Huang Wei and her husband are practical. They don't understand at all. They are confused. Wang Dashao didn't mean to explain any more, so he directly put forward the conditions. "The company will provide you with live training, team building, financial processing, legal support and other logistics services, and will not interfere in anything else. You are Taobao merchants for many years. You are the leader and command the team to select, negotiate, prepare and sell products. In terms of shares, I'll give you 30%. If you sell your own brand when you live, the profit of the business doesn't need to be shared by the studio. If I really want to do well, I can pull Ali to invest in the future, and it is not impossible for the studio to be upgraded to a subsidiary and listed separately. Any questions? " Dog brother is very aggressive. Identity, status and resources are too unequal. It's meaningless to say too much. If the conditions are smashed and a cake is drawn, it will be almost the same.The so-called 30% equity of the studio is actually about the same as signing up for the anchor and giving 30% of the gifts. Huang Wei understood the content of the cooperation, and she was a little tangled. "Mr. Wang, in fact, we also want to invest part of it ourselves..." "What do you do with your hundreds of Almighty things?" "Now we have a team of 100 people serving more than 30 anchors. Next, we will be divided into high and low positions. It is likely that dozens of people will serve a head anchor. Every month, we will spend millions on salary, social security, transportation, Bill brushing, drainage and so on. The company is not short of money and traffic, but the anchor with rich experience in e-commerce. So your money doesn't matter. What matters is you. However, you are not so important that you can talk about more conditions. You have not proved yourself, but we can use the traffic to force out a new Internet celebrity at any time. Do you understand? The reason why I am willing to give you a studio quota is to appreciate your feelings, on the other hand, I am optimistic about your tenacity. Wang Ting from the interior of the anchor, so far there is no room for a studio, relying on the results to spell out. But you can get the clothing category directly, the flow second guarantee. So that's it, OK? " Huang Wei and her husband looked at each other and nodded with difficulty: "good..." Flow in the hands of others, Taobao resources tilt in the hands of others, of course, only good. But the conditions are very loose. The investment is all from Wang Ting's entertainment. As long as she can get 30% of the net profit without delaying the sale of her own clothes, she has found an opportunity in vain. It's not impossible to go live selling by yourself, but the cost performance is too low. The more Taobao merchants, the more aware of the importance of flow tilt. Shops will die if they are not exposed. Why not live broadcasting? So, that's great. "Then I won't be polite to you. The contract will be brought in tomorrow morning, and a lawyer will be called in advance to prepare it. All details can be discussed. After signing the contract, we are a family. If you go on slowly, you will find that there are many opportunities in life, and I am a leader who never let his own people suffer. " A sprinkling of chicken soup and a painting of pancake make a perfect ending. Huang Wei and his wife were very excited: "we believe in your character!" That's true. The people all over the country believe in the justice of Wang Shen. Xiao Guan went to see the couple off. Only Wang Yan and Chu Xin were left in the conference room. Finally, he had a chance to stretch out. Ah, eh, BAM, BAM, BAM, BAM, BAM, bam! Miss Chuxin narrowed her eyes to see Wang Yan become a dog from the boss. Her eyes were smiling and her eyes were shining. Suddenly he began to ask, "Wang Wang, why are you saying different things before and after?" "Which one?" Wang Yan is a little confused. "You tell Zhang Dayi that you don't like e-commerce live broadcasting, and you tell Huang Wei that e-commerce live broadcasting has a future Big swindle "Ah..." Wang Dashao was dumbfounded and laughed: "it's true to tell Huang Wei and his wife." What I told Zhang Dayi before was basically perfunctory. "Why?" After a question came out, she couldn't help but continue, "what is scene empowerment?" When you are free, you can explain to her one by one. "You want to, make-up on the spot, clothes on the spot, snacks on the spot Is the attraction much bigger than the picture of Taobao shop? Previous online shopping, compared with offline shopping, the biggest drawback is that you can't actually experience the attributes of goods. Now live broadcasting, the anchor can set up a trial scene in person, so that the audience can have a three-dimensional experience. And they can send barrage communication at any time and communicate in time. " Chuxin tilted his head and asked, "that's no different from TV shopping. TV shopping can be done as well. Those entrepreneurs who are not good-looking can say that. " "That's because of the lack of online celebrities!" Dog brother suddenly became passionate. "In those days, Chen Zhonghe, the former coach of women's volleyball team, went on TV to sell medicine. Wasn't it still popular? The so-called traffic realization potential is aimed at net red! Every time Mi Zi Ling Ya eats and sows, the barrage is full of greedy, calling me to eat too. My first big stomach King competition, sand sculpture netizens can't afford to eat king crab, so they have learned 10% of the skill of mixing juice. This is the huge driving effect! What's more, the fans of wanghong have a strong tendency of dedication. The female anchor and the local tyrant and licking dog are crazy about throwing money. The male anchor yelled: brothers, let's go! Fans swarmed in. What if brother Dagang took that group of iron powder and yelled "buy it for me" instead of rushing it for me? If brother Dagang uses personal credit endorsement to make sure that what you buy is the lowest price of the whole network?Is it possible that some of them really want to sell, while the others follow the crowd and sell a lot? Online celebrities have traffic and fans, but there are too few ways to realize them. If you want a gift, you can't enlarge it. If the thing sold is really cheap, it is equivalent to making a profit. It is absolutely different. If you think about it, if the scale is large enough, then there will be capital to further negotiate with the merchants, continue to reduce the cost of shopping, and in turn can promote the scale effect again This is a perfect closed loop! The influence of online celebrities and the trust of fans are the preconditions. Taobao provides payment channels and return channels. Businesses can reduce inventory pressure, expand brand awareness and sprint market share in the way of profit sharing. Finally, fans buy cheap goods, the anchor gets a commission, Taobao gets traffic and service fee, and businesses complete their strategic goals. The result is a win-win situation. Only such a business model can support the valuation of Wangting entertainment further! I reckon that the head anchor in the future will not be a problem to sell 1.8 billion corresponding products a year. Wang Ting entertainment has dozens of head anchors and hundreds of central anchors, with annual sales of over 100 billion yuan. How many leeks can you cut when you go to the Nasdaq market? " The dog is in high spirits, and Chuxin's eyes are enchanted. She couldn't imagine that kind of scene, but Wang Wang was so confident that she was willing to believe it. "So, in fact, as early as the first big stomach King eating sowing, you already planned today's transformation?" ||||?! Dog brother was very ashamed in his heart. He hesitated for half a second between continuing to install Bi and telling the truth, and finally chose the latter. "Not at all. I started to think about this issue after Taobao live broadcast sent a cooperation invitation. Their eating and broadcasting is a hint. I spent a long time thinking about whether live e-commerce can be done and where are the opportunities. It was after the microblog debate that we decided to go all out to make the best of it. " At that time, Wang Yan read a large number of economic works every day, thinking about various problems. It even includes how to make good use of their online celebrity identity and microblog popularity. There was no flash of light, but a lot of accumulation. Gradually understand the business logic of e-commerce live broadcast. From the bottom logic point of view, stars are high-level substitutes for online celebrities, with higher popularity and trust, and easier to negotiate with big name merchants. It's a pity that they lack a professional team and may not be able to adapt themselves to the sales promotion work. Otherwise, Wang Yan really wants to sign up for several first-line traffic. There is feasibility. Once the box office explodes, director Wang will be the number one figure in the entertainment industry. He can definitely talk about it. But don't worry. When Wang Ting entertainment is going on the market to cut foreign leeks, we should enlarge the measures. Maybe we can cut a few Jin more. Isn't it a good idea? Chu Xin doesn't know what Wang Yan is thinking. Anyway, he worships him like a little fan sister. "We are the best! Hungry or not? What do you want to eat? It's my treat With a smile, dog began to swell again. It will be a long time before Chuxin understands how ridiculous Wang Dashao's "ambition" is today. Head anchors sell 1.08 billion a year? What are you doing with me?! However, no matter what the anticipation is, Wang Yan, who has taken the first step bravely today, is destined to become the big man on the new track. Moreover, this is not relying on external forces, the dog's real progress. The future can be expected. www.novelhall.com , the fastest update of the webnovel!
