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Rebirth capital madman - Chapter 265

Published at 17th of March 2022 07:29:58 PM


Chapter 265

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After confirming that intel8080 is the architecture you want, Gao Xian went to Gordon Moore, the new CEO of Intel, to ask for the necessary support.

Although he obeyed Arthur Locke, Gordon Moore did not dare not give him high-profile face.

Moreover, no matter how Intel regards semiconductor memory as its lifeblood, it will not be so stupid as to completely ignore the company's new achievement in microprocessor - Intel 8080.

So Gordon Moore called together the relevant personnel of various departments, including production, manufacturing and marketing, and discussed it.

There is no doubt about arranging a decent product launch for Intel 8080. The differences appear in the sales strategy of Intel 8080.

To put it bluntly, how should Intel sell Intel 8080?

This confused situation is not a joke, but a serious problem.

Intel's semiconductor memory is also an unprecedented new product, but its sales strategy can refer to the magnetic core memory intended to replace it, which can be more cost-effective than the other party.

The previous Intel 4004 actually belongs to the category of customized chips, and its destination has been packaged by the client.

Where is the target group of intel8080, which can be called a new appearance? Continue with calculators like Intel 4004? But now the calculator market has been personally defeated by Texas Instruments. It is difficult to see other manufacturers with price war.

In short, the pioneering work from zero to one is not a latecomer across this stage. It is naturally simple to imagine.

Knowing Gao Xian, he just looked on coldly. He believed that in the face of Gordon Moore's questions, Intel's Department elites would certainly be able to give a feasible solution.

Sure enough, the final conclusion is that reference data equipment has a low-end minicomputer priced at $8000, and the Intel 8080 is priced at $360 each.

When the price with zero, integrity and justification gradually formed a consensus among the people, the director of Intel's marketing department breathed a sigh of relief. He seemed to think of the good color implied by the "360" in IBM's booming mainframe system360. He couldn't help boasting that the price was perfect!

Gao Xian hummed softly. Do you think intel8080 is the kind of CPU that integrates memory controller, PCI channel, USB controller and even saves a display core of a graphics card decades later? It's priced at 360 dollars!

You know, the performance of the first generation of personal computers that are about to appear on the stage is so low that it is impossible to avoid being ridiculed as toys by mainframes and minicomputers, and then the price can never exceed 800 US dollars. Otherwise, it will not attract people to try.

If the first generation PC uses Intel 8080 as the CPU, it also needs other peripheral chips configured by Intel for Intel 8080.

These costs add up to more than 360 dollars. There is no room for PC manufacturers to operate.

Seeing Gao Xian's disapproval, Gordon Moore quickly asked, "Gao, what do you think?"

Gao Xian had to waste saliva and pointed out: "intel8080 is an unprecedented product, and the sales strategy really makes people bother."

"But one thing, we must understand that compared with mainframes and minicomputers, the microprocessor represented by Intel 8080 is a people-friendly solution."

"Therefore, I suggest that the price of $360 can be used as the retail price of Intel 8080, and another wholesale price can be added."

"For example, in the face of a manufacturer who purchases thousands of intel8080, it can stabilize the demand of the other party at a preferential price of US $75 each."

After thinking for a moment, Gordon Moore understood the mystery of this pricing mechanism, so he immediately clapped his hands and said, "just follow Gao's supplementary opinions, and start the product release of Intel 8080."

Gao Xian didn't follow up Intel's next action because he wanted to find the best coolie to write assembly language compiler and BIOS function table for Intel 8080.

In fact, about one-third of the nearly 100 people employed by the company based in Los Angeles are technical engineers, which is more than enough to deal with related jobs such as calculators, arcades and computers.

However, the zero to one pioneering work of writing assembly language compiler and BIOS function table for Intel 8080 requires not only corresponding professional skills, but also keen talent and perseverance.

Thanks to Gao Xian's early goal and his assistant Zhou Wenyao's increasingly effective work, before Gao Xian left Northern California, Gary kildale, the best coolie, was brought to him.

In fact, to a large extent, Gary kildale delivered it himself.

At this stage, Gary kildale is teaching at the naval Graduate School in Monterrey, California.

In this era, despite the dollar crisis in the United States, the funds of scientific research institutions in the United States are very sufficient, which can withstand the "waste" of resources caused by some "non professional" researchers, and then "feed" the basic technologies required by personal computers, the Internet and so on.

Gary kildale's teaching work at the naval graduate school was very easy. Even during this period, he went out to study for a doctor, and then came back to continue his study.

Therefore, Gary kildale has free time to pay attention to the latest technological progress, such as clearly judging the epoch-making microprocessor in the future.

The distance from Monterrey to Silicon Valley is more than an hour's drive, so Gary kildale got to know intel4004 quickly and had a strong interest in research, and then actively participated in a series of technology salons sponsored by Gaoxian.

After Zhou Wenyao brought Gary kildale over, Gao Xiandang even determined that he was the technical genius who developed the most important operating system CPM in the early stage of personal computer development in the "old script".

Gao Xian opened the door to the mountain: "I have a set of assembly language design scheme with Intel 8080 architecture as the target platform, and I am looking for an implementer of the compiler. In addition, after the compiler is successfully published, I also need to abstract a high-level function table that is easier to call the underlying functions of Intel 8080."

Gary kildale nodded: "I bought an Intel 4004 myself and conducted various experiments. I feel that the microprocessor will become the core component of the computer in the future; now I have the opportunity to contact the Intel 8080, which is certainly desirable."

Gao Xian said happily, "OK, I'll give you three months and $30000 to complete these two tasks."

Seeing such a generous reward, Gary kildale nodded and agreed with joy.

Gao Xian made a gesture to Zhou Wenyao, and Gary kildale was led to sign the contract; Then work with Intel.

Intel is eager to develop an assembly language compiler for Intel 8080; However, there is no interest in the BIOS function table.

Fortunately, only the assembly language compiler is enough. In exchange, Gao Xian obtained the patent license of Intel 8080 architecture and the qualification of the second supply source.

In the current era, whenever it comes to Zhengfu procurement, it is inseparable from the second supply mechanism.

For example, if Intel 8080 is only produced in Intel factory, it will not receive a large order from Zhengfu. Intel must authorize Intel 8080 to other manufacturers so that Zhengfu can choose more than one source for the same product.

Therefore, Intel, which does not realize that the x86 architecture may be very good in the future, is very open to the operation of Intel 8080, not to mention Gao Xian's personal promotion.

Even, Intel felt that it took advantage of an Intel 8080 assembly language compiler.




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