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Published at 27th of July 2022 06:35:53 AM


Chapter 83: start a price war

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Feng Hao thought about it in his heart, and wanted to suppress Liu Yong, the price war was still useful.

Secondly, the new store still has to find a few security guards, especially those who are retired soldiers.

By the way, the two instructors in the military training should know people who have this aspect.

Feng Hao remembered the instructor of the military training, the serious Jiang Zhiguo, and the smiling Feng Yuan.

However, he does not have the contact information of the instructor. He needs to ask the school for it. There should be no problem with this.

After going back to school, I will ask Secretary Li about this matter.



In the afternoon, Feng Hao saw Jiang Zhan who came back.

So he asked Jiang Zhan, "Brother Jiang, have you found the director of this jurisdiction?"

After taking a sip of water, Jiang Zhan said a little depressed: "This time, I met a fat tiger, and it was such a small thing that it cost us 30,000."

"What is the specific situation? Who does Liu Yong know?"

Although Feng Hao felt distressed about money, as long as the matter could be resolved, he would also feel that the money should be spent.

Jiang Zhan sat down, still feeling a little gloomy and said, "I'm a deputy director, and I received some gifts from Liu Yong, so that Officer Li was not so active."

Feng Hao thought of the people who smashed the store, so he asked: "That's good, I spent so much money this time, it should be able to solve the problem. By the way, how to deal with the three people who smashed the store. ?"

Jiang Zhan responded: "Because the situation was not serious and the losses were not large, all were detained for 15 days and fined a total of 5,000 yuan."

Feng Hao thought about it for a while and said his thoughts, "Next, we are going to do promotional activities in the new store in Computer City, and fight a protracted price war. We won't stop until Liu Yong is excluded."

Jiang Zhan's expression changed slightly when he heard the words. He didn't expect Feng Hao to be so aggressive, so he asked, "A price war, isn't it a bit risky?"

"It's okay, we suppress it within the normal range, just to promote our new store."

Feng Hao said firmly and did not change this idea.

Seeing this, Jiang Zhan could only nod his head slightly and agree, "Mr. Feng, how will it be implemented?"

Feng Hao said the situation he had considered before: "We will directly offer discounts on our main models, and activities for fractures. If you purchase two units, each unit will be reduced by 500 yuan."

"What, do you need so much force?"

Feng Hao's voice must have fallen, and Jiang Zhan suddenly asked in surprise.

He thought it was a discount of two or three hundred yuan, which was already the greatest strength.

What I didn't see is that Feng Hao came up with such a big discount.

If you end up shopping, wouldn't the discount be even bigger?

Feng Hao nodded and confirmed, "Let's do it for now. It's still necessary for us to open a new store, make appropriate discounts, and make a name for ourselves."

"And in Greentown, it's time for us to open a second branch."

He wants to play the brand of Genesis through some activities.

The price-performance ratio is super high, which is the characteristic of Genesis.

Jiang Zhan has some doubts and worries. If the price is so low now, it may be difficult to sell in the future. "Mr. Feng, I'm afraid it will be difficult to increase the price of this computer in the future."

Feng Hao naturally knows the speed of computer replacement. He is on the desktop, and it is cost-effective.

His plan is to rely on performance ratio, rely on quantity to win, and make a brand.

And in the future, we will develop and produce our own laptops, which are high-performance products with high brand premiums.

So he wanted to explain to Jiang Zhan, "Brother Jiang, don't worry, if we want to make a breakthrough in the major brands of computers, we must be cost-effective, with small profits but quick turnover. With word of mouth, we are naturally not afraid of sales."

Jiang Zhan naturally knew this principle, and was afraid that the major brands of computers would be chased and blocked by that time.

After thinking about it, he has nothing to be afraid of.

This topic is over.

Feng Hao remembered the situation of the stores in other urban areas, so he asked: "By the way, has the sales of the stores in Guimumu City improved?"

Jiang Zhan said a piece of good news and smiled: "The situation has changed. The store has made a big order this week, selling a total of five or six hundred computers, but the price is slightly lower."

Feng Hao knew that in order to make such a big order, he must give a lot of discounts, and he also expressed his understanding: "That's good work, is the store manager Wei Ningfu?"

In Guimumu City, Jiang Zhan is in charge of the location of the store, the opening of the store, and the recruitment of personnel.

Last time, Feng Hao only heard Jiang Zhan mention it, so he asked in a slightly uncertain tone.

"Yes, it's Wei Ningfu, a sales expert. It seems that he really has a set."

The people I recruited have achieved results now, and Jiang Zhan's face is also bright, so he praised Wei Ningfu with a smile.

Knowing that the store in Guimumu City has improved, Feng Hao is naturally happy and appreciates it. "By the way, if the sales performance of the store is good, if the sales meet the target, the end of the quarter will be rewarded with additional bonuses."

Jiang Zhan nodded and had no opinion. If his performance was good, he should be rewarded.

If you want a horse to run fast, you must have enough to eat and drink.

Although Feng Hao knew some things about Liushi, he still had to ask Jiang Zhan for the specific details, "That's good. The new store in Longcheng, Liushi, will be open at the end of the month, right? What about the recruitment situation?"

Jiang Zhan naturally memorized the situation of each store, and he recruited and operated it himself: "Mr. Feng, the decoration has been completed, and a batch of computer accessories is being shipped to Liushi, and there must be no opening at the end of the month. questionable."

"As for the personnel, the store manager has already arranged it. It is an old subordinate of mine. He knew that I was out and followed him. The other personnel are still worse, and the store manager needs to continue recruiting."

Jiang Zhan responded truthfully. He came out of Lenovo. Originally, he promoted some employees. At this time, he also received a lot of exclusion, so many people followed Jiang Zhan.

Seeing this, Feng Hao nodded, but he didn't pay much attention to this. At this time, the company was still expanding and recruiting staff himself was not as good as Jiang Zhanyong's old subordinates.

On the one hand, they are all acquaintances, and they understand the situation. They are Jiang Zhan's original subordinates, and they cooperate more harmoniously.

On the other hand, employees from a large company like Lenovo should be easier to integrate into the computer sales system than those directly recruited by the society.

After pondering for a while, whether it is necessary to open new stores in other cities of Greentown.

This era is not as good as later generations. At present, there are almost no computer sales shops in the county. If the computer is broken, it can only be repaired by a small workshop. For example, Lenovo has to go to the city to repair it.

It seems that it is still necessary. A county store does not need to be large, but it can be used as a special sales point and maintenance point to solve customers' worries.

Feng Hao and Jiang Zhan agreed to open a store in the county seat.

So in the next period of time, the price war with the stores in H county will be carried out simultaneously.




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